DAYTON, Ohio (WDTN) – Formerly known as Fifth Third Field, the home of the Dayton Dragons will now be known as Day Air Ballpark.
Wednesday, officials with Day Air Credit Union and the Dayton Dragons jointly announced their 10 year partnership, meaning the Day Air Ballpark name will stand through 2029.
This partnership changed the name from Fifth Third Field, where they had 1,385 straight sold out games since 2000.
Robert Murphy with the Dayton Dragons said they started the process about two years ago to find a new partner.
Financial terms of the agreement were not disclosed, but there are certain perks like early access to tickets for Day Air Credit Union members.
The announcement also marked the beginning of the third decade of Dayton Dragons baseball.
“We found an organization that has operated in the Dayton region for 75 years, and that believes it is important to be great at what they do as they operate as a business. Finally, we wanted a business that recognized the importance of creating an employee experience that stands out, that is different, that is better than others,” said Robert Murphy, President and General Manager of the Dayton Dragons.
Bill Burke, the President and CEO of Day Air Credit Union said they serve more than 45,000 members and have over $425 million in assets.
With this new partnership and stadium naming rights, they’re hoping to build name recognition and boost credit union member numbers.
“One in four Ohioans belong to a credit union,” said Burke. “Doing the math, to me that means three out of four don’t belong to a credit union and so that’s our target.”
Murphy said this corporate sponsorship is necessary to carry on their mission, and both organizations are hoping it’s a home run.
“So that we continue to be an economic impact driver in this region, and that we are able to impact the community in a positive way on the charitable, philanthropic front,” said Murphy.
“It’s the center of the community figuratively and literally,” added Burke. “We want to be part of that. This is where we live, where we work, this is where we play, and we want to contribute evermore toward that.”
The Dragons will open their 2020 season on April 9.
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