DAYTON, Ohio (WDTN) - Citing financial challenges, declining festival attendance and ticket sales, Cityfolk announced its plans Tuesday to suspend normal operations indefinitely, which will cancel the 2014 Cityfolk festival and 2013-14 concert series.
Among the changes to it's business model announced Tuesday, the Cityfolk organization announced it would discontinue its anticipated partnership with the Dayton Art Institute.
The organization took a financial hit when the 2012 Cityfolk festival was rained out.
"Even prior to last year's festival, we were realizing declining ticket sales, sponsorships, and government support," said Matt Dunn, Cityfolk Board President, "The rain that devastated last year's festival put us in a deeper hole and sped up our process for making changes, including having a fundraising campaign, while also letting go of some staff."
Attendance for the 2013 festival fell short of the organizers' goals. Dunn tells 2 NEWS Cityfolk hoped to bring in about $80,000 from the 12,000 people they hoped would attend. Instead, Cityfolk sold approximately 6,000 tickets bringing in only $40,000.
"Money raised at the festival is used to support the organization's year-round programming," Dunn said. "And this year's festival came up short."
Dunn told 2 NEWS Cityfolk is between $70,000 and $100,000 in debt as a result of the $250,000 it took to put on Cityfolk.
As a result, the 2013-14 concert season was canceled with exception to the shows that were being put on in partnership with the University of Dayton's Arts Series.
The organization will begin to focus it's efforts on presenting and preserving Jazz, a mission for which it has a cost-covering endowment. An all-volunteer-led Cityfolk will meet in the coming weeks to help steer the organization's mission to keep the jazz endowment money in the Dayton community.
Dunn tells 2 NEWS the organization will put on the jazz events in effort to work off the debt created by the festival.
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